Posts Tagged ‘IE Fashion Club#8217;

28
Jul

Mary Kay Presentation

Written on July 28, 2017 by Campus Life in Professional

The IE FMCG Club partnering with IE Marketing Club and IE Fashion Club, was delighted to welcome Mary Kay Inc., one of the leading cosmetic companies, at IE Business School.

Business and Human Resources representatives shared with the students their knowledge about the industry, company positioning and opportunities.

With 3.5 million Mary Kay Independent Beauty Consultants and $4 billion in global annual wholesale sales, Mary Kay is a top beauty brand and direct seller in more than 35 markets around the world.

Carin Mazaira, Alberto Hoffmann, Christoph Janke, Lisa Cheng, Flavia Leggio, Diego Lozano

#fmcg #consumergoods #marykay #iebusinessschool
 
Linkedin Post: Igor

IE Brasil office post on social media´s

5
May

PerinolaPG Presentation by Helena Gil

Written on May 5, 2017 by Campus Life in Professional

On April 5th the Fashion Club was honored by the visit of Venezuelan Fashion Designer Helena Gil.  Helena shared with our members her experience not only as a Fashion Designer but as an Entrepreneur. Additionally, she presented her brand PerinolaHG.

PerionlaHG was founded in October 2011 in Venezuela since its foundation the brand has focused in creating unique size, versatile, and high-quality pieces for women. PerinolaHG speaks to the young-spirited, authentic, and fun women.  

During the presentation Helena shared with us how was the brand created from the name to its international expansion. Perinola refers to traditional Venezuelan game, the name is the essence of the slogan behind the brand “because life is a game”. 

She also presented her latest collection Tèći and her master piece the “Tassel Dress”. The Tassel Dress has been part of collection since 2011 and it gained the first Venezuelan patent which protects the dress in any country of the world.   

Furthermore, she shared some stories about her. Helena closed her presentation telling us that Fashion has the power to transform people and   encouraging us to put all our passion in order to achieve our goals.       

Helena showed us the human side of Fashion

17
Feb

Loewe Factory Visit

Written on February 17, 2017 by Campus Life in Professional

To begin the second term the Fashion Club visited Loewe Factory, a fashion brand with years of tradition and high quality standards. The event took place on the 8th of February and IE Talent and Careers was the co-coordinator of the event.

The visit was composed of three main phases: visit to the room where the leather is cut, visit to the production line and, finally, visit to Loewe’s private museum.

In the first room, the guide started by given the group a general description of the production system from the choice of the leather until the product is sold in Loewe’s stores. Besides, the guide gave the group an explanation regarding the way the machines work and the techniques used to cut the leather.

Moreover, the group saw the production line live. Loewe works with a specialization chain, in which each employee does a single thing of the final product. Although Loewe uses new technologies to facilitate the whole production activity, the process is still very artisanal and the attention to detail is key for the brand. The group saw all the steps of production of different models of handbags and got the big picture about how the Loewe’s factories are organized.

To finish the visit, the group went to the private museum of Loewe. The visit started with the guide talking with the group about the history of Loewe. Also, the group was given the opportunity to touch the products and feel the different types of leather. It was an amazing chance to see the evolution throughout the years, not only concerning the operational processes, but also in the design of Loewe’s products, ranging from home products to handbags, scarfs and prêt-à-porter.

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