The Sports Management Club continued its events series with a presentation on what sports management is in a business context. The presentation was prepared and led by Eduardo Cantelli-Fernández, Sports Management Professor at IE, who was joined by our own Sports Management Club coordinator Corey Williams. What began as a presentation quickly led to a discussion based event featuring a multitude of questions from the audience about new trends, opportunities, how the various stakeholders operate, and any organizational differences among the leading sports. It was another great event with a great turnout for 2017!